When Rihanna’s Fenty Beauty launched the Pro Filt’r Soft Matte Longwear Foundation, it was met with a level of enthusiasm and anticipation that has since only skyrocketed. As beauty aficionados, we are perennially on the quest for that Holy Grail foundation that promises a flawless finish without the heaviness or cakeiness – and Fenty Beauty seems to have tuned into our collective desire. In this comprehensive beauty product review, we will dive deep into the nitty-gritty of this trending product, dissecting everything from its texture to its wear time, to determine if it truly lives up to the hype.
The Claim to Fame
Fenty Beauty emerged with a bang in the beauty industry, not just for its celebrity endorsement but for its commitment to inclusivity. Pro Filt’r Soft Matte Longwear Foundation is available in a groundbreaking 50 shades, catering to a diverse range of skin tones. It claims to offer a soft matte finish that’s long-wearing, buildable, and gives skin an instantly smooth, pore-diffused, shine-free finish that easily builds to medium to full coverage.
First Impressions
Upon first glance, the packaging exudes simplicity and elegance. The frosted glass bottle with a pump dispenser ensures hygienic and controlled application, a vital feature that many users will appreciate. On application, the foundation boasts a creamy texture that blends seamlessly into the skin. The scent is subtle, hardly noticeable, which is a boon for those with sensitive noses.
Texture and Application
The Pro Filt’r Foundation’s texture is the star of the show. Its liquid formula spreads evenly, giving users ample time to work with it before it sets to a soft matte. The application is smooth whether you’re using a beauty sponge, brush, or your fingers. It’s commendably adaptable, working well with various primers and without them. For those with dry skin, prepping with a hydrating primer is recommended as the matte formula could amplify dry areas.
Performance and Wear
Throughout the day, the foundation holds up remarkably. The matte finish remains, without the usual slide-off in the T-zone that oily-skinned individuals often experience. For combination and dry skin types, it’s surprisingly comfortable, not clinging to dry patches as long as the skin is exfoliated and moisturized well beforehand. Pro Filt’r is also resistant to transferring, a bonus for anyone who wears glasses or talks on the phone frequently.
The foundation’s longevity is impressive—several hours into wear, and the coverage remains without the need for touch-ups. It photographs beautifully, minus any flashback, making it an excellent choice for events where you’ll be under the limelight.
Shade Range and Matching
With 50 shades to choose from, finding your perfect match is easier than with most other foundations. Fenty Beauty has done an excellent job at not just providing quantity but also at considering the undertones. Whether you’re cool, neutral, or warm, there’s likely a shade that matches your skin.
However, because the foundation does dry down slightly darker once set (a process called oxidization), it’s wise to swatch a few shades in-store before making your purchase.
Skin Benefits and Ingredients
One of the less discussed but appreciable aspects of Pro Filt’r is its formulation. While not packed with skincare ingredients, it’s oil-free and made with climate-adaptive technology that’s resistant to sweat and humidity. It’s also free from parabens and phthalates, which is reassuring for the ingredient-conscious. But if you’re looking for a foundation with anti-aging or moisturizing properties, you might need to look elsewhere or rely on your skincare routine to fill that gap.
Value for Money
The Pro Filt’r Foundation is priced in the mid-to-high range as per market standards for high-end foundations. Given its performance, range, and amount needed per application (a little goes a long way), many would argue that it offers excellent value for money. However, for those on a tighter budget, the price point may be a barrier.
Potential Drawbacks
No single beauty product can be all things to all people, and Pro Filt’r is no exception. One drawback for some users has been the matte finish, which may accentuate fine lines or textures for those with mature skin. Furthermore, while the foundation is buildable, too many layers can lead to a heavier feel, which might not be suitable for those who prefer a more natural, skin-like finish.
Another consideration is the presence of silicone in the formula, which acts as a smoothing agent but can be problematic for those who are prone to breakouts caused by silicones.
The Verdict
In the final analysis, Fenty Beauty’s Pro Filt’r Soft Matte Longwear Foundation offers a compelling option for a wide demographic of users seeking long-wearing, high-coverage, and a strong shade range. Its soft matte finish, resistance to transfer, and photographic prowess make it a standout product in the saturated foundation market. While it may not cater to every preference or skin type, its pros far outweigh the cons, and it remains a noteworthy contender that offers a glimpse into the future of inclusive, high-performing beauty products.
If you’re on the hunt for a new foundation that promises and delivers a polished look with longevity, Pro Filt’r should undoubtedly be on your radar. For those with specific skin concerns or preferences, it might be worth sampling before committing to the full purchase—after all, foundation is a personal affair, and what works for many may not work for all.
In the bustling world of beauty where the quest for perfection is endless, Fenty Beauty’s Pro Filt’r Foundation arrives as a beacon of innovation and inclusivity – a product well worth your attention and perhaps, a spot in your makeup bag.
